For High Performance Teams

Google and Facebook Ads Automation with A.I.

Robotize Processes and Save Time for the Marketing and Sales Team

See How it Works

15,000+ organizations trust Pareto to drive #timeback

What are RPAs?

Pareto is an artificial intelligence company focused on RPAs (acronym for Robotic Process Automation) for Marketing and Sales. Your app allows you to perform thousands of repetitive tasks in seconds. With this, the human being recovers precious hours of his day to dedicate to strategic and creative activities.

What are RPAs?

Pareto is an artificial intelligence company focused on RPAs (acronym for Robotic Process Automation) for Marketing and Sales. Your app allows you to perform thousands of repetitive tasks in seconds. With this, the human being recovers precious hours of his day to dedicate to strategic and creative activities.

Robots and Humans

Tess is the A.I. responsible for ensuring the performance of RPAs in Marketing and Sales, seeing how to differentiate the characteristics of an automation with Artificial Intelligence from the human being's capacity for action.

Robots and Humans

Tess is the A.I. responsible for ensuring the performance of RPAs in Marketing and Sales, seeing how to differentiate the characteristics of an automation with Artificial Intelligence from the human being's capacity for action.

Do more with Pareto.io

100% Media Budget Control

Group campaigns with the same objective and establish the monthly budget. Prepare! Every day, Tess will adjust her budget, prioritizing the best performing campaigns.

With OBM you can group campaigns with the same objective and set the monthly budget. Every day, Tess will analyze the performance of Google and Facebook campaigns and adjust the budget automatically.

With OBM you can group campaigns with the same objective and set the monthly budget. Every day, Tess will analyze the performance of Google and Facebook campaigns and adjust the budget automatically.

The common market solution is to organize the client's monthly budget in spreadsheets. Analyze campaigns on a daily basis to ensure that the investment is distributed in the most efficient way, without letting the value exceed or decrease, this takes more than an hour.

The common market solution is to organize the client’s monthly budget in spreadsheets. Analyze campaigns on a daily basis to ensure that the investment is distributed in the most efficient way, without letting the value exceed or decrease, this takes more than an hour.

Optimize with just 1 Click

Stop wasting hours on Google and Facebook looking for optimization opportunities. Tess analyzes millions of data every day to recommend the best optimizations for you.

Here, all analysis and change proposals are done in seconds. Eliminate display fraud, pause underperforming Facebook ads, find and add keywords on Google, all in one click!

Here, all analysis and change proposals are done in seconds. Eliminate display fraud, pause underperforming Facebook ads, find and add keywords on Google, all in one click!

We know that manual optimization takes time, both for analysis and for execution. Accessing Facebook and Google platforms to change manually takes a few minutes of your day, depending on the case, even hours, imagine doing everything in seconds.

We know that manual optimization takes time, both for analysis and for execution. Accessing Facebook and Google platforms to change manually takes a few minutes of your day, depending on the case, even hours, imagine doing everything in seconds.

Discover the Power of RPAs

In addition to automating optimizations and budgets, Pareto has other RPAs that increase media manager productivity by up to 3 times. Check out our customers’ favorites below:

LeadScoring

More Leads = More Revenue?

Monitor your form and automatically assign a score to each lead captured. Qualified individuals will be sent to Google and Facebook platforms, so you can optimize your campaign based on qualifying leads, giving the possibility of optimization by ROAS.

LeadScoring

More Leads = More Revenue?

Monitor your form and automatically assign a score to each lead captured. Qualified individuals will be sent to Google and Facebook platforms, so you can optimize your campaign based on qualifying leads, giving the possibility of optimization by ROAS.

LeadMapper

Media Data with CRM

Connect to your CRM data that is centralized by Pareto Data Warehouse, where Tess, I.A. de Pareto, will evaluate the ICP and then send this information to the Google and Facebook platforms, showing the data based on the final sales.

LeadMapper

Media Data with CRM

Connect to your CRM data that is centralized by Pareto Data Warehouse, where Tess, I.A. de Pareto, will evaluate the ICP and then send this information to the Google and Facebook platforms, showing the data based on the final sales.

BI for Agencies

The Dream Dashboard

Access the projections of each account in real time in a detailed and visual way. Filter by account manager, customer or customize to your needs. Track featured metrics by period. Review your CPA, ROAS, CPV and CPC goals. All structured information with just a few clicks.

BI for Agencies

The Dream Dashboard

Access the projections of each account in real time in a detailed and visual way. Filter by account manager, customer or customize to your needs. Track featured metrics by period. Review your CPA, ROAS, CPV and CPC goals. All structured information with just a few clicks.

Out of Stock Optimizer

Optimize your Feed with A.I.

We use your website's product feed file and adjust it to be more assertive in promoting your products on Google Shopping and Dynamic Remarketing, both from Google and the Facebook Catalog.

Out of Stock Optimizer

Optimize your Feed with A.I.

We use your website's product feed file and adjust it to be more assertive in promoting your products on Google Shopping and Dynamic Remarketing, both from Google and the Facebook Catalog.

Facebook Conversion

API

Register the main interactions, conversions and purchases of your website users on Facebook Ads. Say goodbye to the lack of visibility of the highest converting campaigns and the issues generated by iOS14 updates.

Facebook Conversion

API

Register the main interactions, conversions and purchases of your website users on Facebook Ads. Say goodbye to the lack of visibility of the highest converting campaigns and the issues generated by iOS14 updates.

Welcome to the Future of Marketing and Sales Automation with A.I.