Pareto is the #1 Software in Brazil for Paid Media Automation. Maximize Conversions and Save Time with the Omnichannel Budget Manager for Paid Media.
Create campaign groups, set the monthly budget, and you're done! Let Pareto's automation optimize each campaign's budget daily while you manage everything on a single screen.
STEP 1
Easily create campaign groups by objective, funnel stage, location, or product category. You can combine campaigns from different paid media platforms.
STEP 2
Set how much you want to invest in each campaign group for the month.
STEP 3
Daily, Pareto's AI adjusts the budget and bids for Google and Facebook Ads campaigns, maximizing results by prioritizing the best-performing platforms and campaigns.
STEP 4
On a single screen, you can monitor the performance and projections of all your campaign groups. Additionally, in seconds, you can adjust the desired budget for the month of any group!
YOUR WAY
Create attribution models, connect new data sources and media platforms, set period and budget rules with Tess Platform.
TEAM OF SPECIALISTS
Our team is your paid media right-hand man. Have experts to implement Tess Platform automations, develop a paid media investment plan and to create, analyze, optimize and evolve your campaigns.
"The Lead Mapper tool helps us avoid the temptation of attracting many cheap and low-quality leads. The way the tool assigns value to the lead, according to the filled field, gives us a better notion of what the breakeven point for our CAC is. Pareto identifies which platform brings the best result and automatically and constantly transfers the budget."
Vinícius Castro Marketing Coordinator at Pulses
500.000+
People and businesses in 107 countries have already boosted their productivity with Tess AI, Pareto's AI.
By prioritizing the budget for the best-performing campaigns, the volume of conversions and sales tends to increase significantly.
Save 1 week of your media team's time and ensure that even on weekends and holidays, your budgets will be automatically adjusted with a focus on performance and monthly goals.
25% is the average cost savings related to human errors achieved by automating this process with the Omnichannel Budget Manager (OBM).
SUCCESS STORIES
Have already boosted their productivity with Tess AI, Pareto's AI.
Join more than 350,000 people and companies who have already boosted their productivity with Pareto Artificial Intelligence.